His smart electrical accessories -- currently shown at the exhibition "So Watt ! du design dans l'énergie" (So Watt ! design sheds a light on energy), Espace Electra, Paris, France -- propose an alternative relationship to power control.
Pictured is an example of Nootan, and electrical accessories range consisting of sockets, switches and plinth that reveal the electric landscape.
Mark Vanderbeeken is a senior partner at Experientia, an international experience design consultancy, based in Turin, Italy. He is also the author of the successful experience design blog Putting People First. Mark is a specialist in visioning, identity development and strategic communications and worked in Italy, Denmark, the USA and Belgium. He was communications manager of Interaction Design Institute Ivrea, European communications coordinator for the World Wide Fund for Nature (or WWF), marketing director of Gwathmey Siegel & Associates Architects (USA) and chief press officer of Antwerp 93, Cultural Capital of Europe (Belgium).