The stats are pretty nuts. They've got an aluminum version that weighs just 0.99 pounds but will support 300 pounds, and an aluminum/carbon fiber variant that will hold the same but weighs just 0.79 pounds. The Kickstarter prices seem absurdly cheap, offering the former for $69 and the latter for $99. (They're expected to retail for $100 and $170, respectively.)
Perhaps that's why the campaign has been a smash hit. At press time they were up to a whopping $265,033 on a measly $30,000 goal!