Core77
e
- Topics
- Features
- Awards
- Careers
-
Firms
- Firms
- Search Firms;
- Firm Projects
- Forums
-
More...
- About Us
- Contact Us
- Advertise
- About
- Terms of Use
Core77 is supported by its audience. When you purchase through links on our site, we may earn an affiliate commission. Learn more
IKEA Will Begin Testing a Furniture Subscription Model
Perhaps an upgrade to raiding the 'as is' section
By Emily Suzuki - February 5, 2019
Remember Kamarq from last year's NYCxDesign? If not, here's a dramatic refresher. Besides all the sneaky copying, Kamarq was onto something with their furniture subscription service geared towards city-dwelling millennials...
Now, less than a year later, IKEA will be adopting a similar furniture leasing program as they aim to move towards a circular business model that reuses and prolongs the lifespan of their furniture. Eventually, the company hopes to offer scalable subscription services, meaning once you return a piece at the end of its leasing/subscription period, you will have the option to swap that item out for a new piece.
Enter a caption (optional)While we love IKEA all the way down to their (veggie) meatballs, we're concerned that the quality of their furniture may not be able to last through multiple lifecycles. To this point, IKEA has noted that they plan on taking returned furniture from the program and refurbishing it before putting it in the hands of the next subscriber. Think of this as a slight upgrade to raiding IKEA's 'as is' section because instead, you could just get something already fixed, presumably at a low cost since it has been through some s*** in other homes. The cost of this service hasn't been announced, but we'll update this article when the time comes.
Adopting a subscription model geared towards city dwellers who frequently move apartments brings about new concerns for IKEA, including more returns, more repairs and more foot traffic. We can confirm that returning things to IKEA in New York City without a car is nearly impossible. To adapt to this, IKEA will be rolling out a mini store in Manhattan this year in hopes of managing some of the added chaos. They're also considering a spare parts business so people can buy out-of-stock parts and hardware. So, a lot of changes are underway for our beloved IKEA. We'll see how it goes.
What're your thoughts on subscription furniture services? Is this another trend like subscription deodorant or a smart long-term business move for IKEA?
Source: CNBC
-
oFavorite
-
Q4Comment
-
&
Emily Suzuki
Emily is the Content Marketing Manager of Autodesk Fusion 360 where she focuses on shaping the overall Fusion 360 content strategy, including the Fusion 360 blog and social media directions. Prior to Autodesk, Emily was the DMTV Content Coordinator at Design Milk, the Business Editor at HYPEBEAST and an Editor at Core77. During her time at Core77, she also served as co-chair of the 2018 & 2019 Core77 Conferences.
Hiring Now See all industrial design jobs
-
Senior Industrial DesignerSanta Barbara, California(LSD) LifestyledesignNew -
Senior Industrial DesignerChicago, Illinois | Onsite or Remote PossibleCatch CoApr 13 -
Design Leader DECATHLON / Stand up paddleHendaye, FranceDecathlonApr 13 -
Industrial Design Lead - Ion Systems (Surgical Robotics)Sunnyvale, CaliforniaIntuitiveApr 13 -
Lead Industrial DesignerFramingham, MassachusettsFresco DesignApr 12
-
K1:1 | with Michael DiTulloA New Core77 video podcast series. Fresh interviews weekly. Subscribe on Youtube.
-
Hot On Coroflot
-
Popular Discussions
-
Design Jobs
Raul Gonzalez Podesta
ORLANDO NOVOA
K
{Welcome
Create a Core77 Account
Already have an account? Sign In
By creating a Core77 account you confirm that you accept the Terms of Use
K
Reset Password
Please enter your email and we will send an email to reset your password.
IKEA Will Begin Testing a Furniture Subscription Model
This is an interesting concept, but i have found it impossible to set up and take down Ikea furniture more than twice before something breaks. Specifically their desks. Also would items like couches be rented? Wouldn't want to find whats in between a strangers cushions.
Thanks, Chris! And agreed, the sofa situation could get real weird, real quick...
How will this work to maintain the used furniture? Would the business model follow rental vehicle model by selling used furniture that was a part of the subscription plan.
Well written, good article.