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A Nice Package Design Detail in These Alpen Drill Bits
Bit of a balancing act
By Rain Noe - December 17, 2019
Here's a small package design detail revealing that the designer thought things through:
These are from Austrian drill bit manufacturer Alpen Drills. Image credit: xelu
The hole in the hang tab has been offset to compensate for the weight of the bits, so it will hang perfectly plumb on a store display.
Of course I still wish they weren't encased in single-use plastic, but I guess you can't have everything.
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Rain Noe
I’m a lapsed industrial designer. I was born in NYC and figured I’d die there, but a few years ago I abandoned New York to live on a farm in the countryside with my wife. We have six dogs.
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A Nice Package Design Detail in These Alpen Drill Bits
Yup, not that uncommon.
And what single use plastic were you talking about? I feel differently if you're talking about the case they come in.
Nice, but they are not alone!
Yup! I use Bosch, and they're similar as well. :)