We all know that it takes more than 24-hours to create a fully realized product, but in what might be the world's fastest product launch, Quirky teamed up with Fab to host a 24-hour iPhone 5 Accessory Design-a-Thon. Although some of these ideas could use an extra 24-hours or more, the suite of accessories will go from concept to market in less than a week with the winning designs available to consumers beginning on Wednesday, September 19th on Fab.com.
Things kicked off last night as 53 potential products (culled from an initial batch of 1,750 ideas from the Quirky community) went through a rapid-fire evaluation at Quirky's New York City offices. Panelists included Ben Kaufman (Quirky Founder and CEO), members of the Quirky team, Lukas Thomas and Devin Guinn (both buyers from Fab).
With the clock ticking, the panelists quickly narrowed the accessory options down to 18 products and set varying design teams to hammer down the design details and packaging options to ready the products for manufacturing. By 2AM, the teams presented their sketches to the broader Quirky community via livestream to narrow the feature set and details for the final products. See the Quirky blog for more info about the 24-hour Design-a-Thon! We've always been a cheerleader of prototyping fast and early so to go from concept to the factory in 24-hours is pretty remarkable. If only all our products were manufacturer-ready after the first prototype!
As of press time, the design teams were busy prepping the final CAD files for manufacturing. Here's a snapshot of some of the accessories we're most excited about seeing in their fully realized state (click the image to go to the product page):