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belOga: Not Your Grandmother's Sewing Machine
Posted by Aart van Bezooyen | 16 Nov 2007  |  Comments (20)

avb_core77_beloga.jpg

belOga comes with a big "O", and an even bigger circular touch-screen which replaces the usual scheme of buttons and controls. This sewing machine concept was designed by Kristine Brückner, an industrial design graduate from the Munich's University of Applied Sciences with an impressive portfolio.

Apart from its less than ordinary shape, the belOga makes sewing more fun. By laying in a spool of thread the machine automatically conducts the thread through the machine - all you have to do is put the thread through the needle to get started. The centre display allows you to see what the stitch will look like in advance, this means less unpleasant stitching surprises. You can even enjoy the inner life of the belOga through two little lenses on the side of the body.

Kristine notes that the belOga is not yet in production, so feel free to drop her a message (male.diven@gmx.de) if you know anyone who is not afraid to spice up the backstage of fashion!

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Comments



TabithaNovember 17, 2007 10:50 PM

that is one hot sewing machine, i want it!

ELMANCO / Stefano RicciNovember 19, 2007 4:54 AM

Woa! it's awsome

Mary RennNovember 25, 2007 12:40 PM

A very unusual machine. The sewing bed appears curved, why?
Does the machine use a bobbin? It would be great if it doesn't need one but I can't quite figure out how that would work. What a great imagination to see sewing in a new way. You are a talent!

WillyNovember 26, 2007 1:34 AM

nice render!!!

markDecember 7, 2007 11:34 PM

I like the interface, but the machine looks like it would only handle lite fabrics, and the bed seems too small. perhaps there is some way you could add a telescoping tray?

sheilaDecember 14, 2007 11:26 AM

I am a grandmother and this is the coolest little machine I have seen in a long time. As long as it works as good as it looks. I would buy it in a heartbeat. Hope it gets off the ground and actually sells.
Great little machine to travel with.
As far as a previous post of how it would work with no bobbin, chainstitch. There are a few vintage machines that were chainstitchers.

JessicaDecember 14, 2007 1:31 PM

This machine looks awesome! How long until they start being produced?

Rita JacksonDecember 22, 2007 3:35 PM

This machine is soooooooo cool!! I love it especially the self threading feature!!
Go to production if possible.. I think it's a keeper!!

LizJanuary 5, 2008 3:11 PM

Kristine, the machine is to cool !
Please let me know when it is available..I gotta have one ! :-)

mark ramirezJanuary 13, 2008 8:23 PM

I would buy one, is it out yet?

LorettaApril 24, 2008 8:36 AM

Wow, what a neat machine, when and where can I get it.

mandylifeboatsMay 28, 2008 7:50 PM

i want one, what a concept. why don't u approach one of the big sewing machine manufacturers like pfaff.

kjstroubleJuly 24, 2008 12:32 AM

I think the machine is very cool looking, but am not sure I could use it in my quilting. If it is not too expensive, I might get it as a travel machine. Would love to see it in person if it goes into production, just to really get a feel for it.

HelenMarieAugust 13, 2008 9:19 AM

Wonderful-looking! If it sews as nice as it looks I think it's a keeper! I know I would buy one to try. And perhaps another for my granddaughter...

DarleneAugust 13, 2008 12:19 PM

Machine looks user friendly. Am always looking for something new for my students. Do you have a manufacturer in mind?

Tiffani August 13, 2008 1:32 PM

Beautiful design, but the size of the actual bed of the machine is not very practical for most sewing. Needs to be larger , or ability to be made larger. Would probably make a great travel machine, but still need a bit larger flat bed surface, especially for quilters.Love the look and the fact yo can see inside would be interesting to youngsters learning to sew.

Joan DalesAugust 13, 2008 1:52 PM

Great looking machine. I like to try new things just for the fun of sewing.

MilesSeptember 2, 2008 12:52 PM

Intriguing design- but I would buy function over form. especially when it comes to my sewing machines. The curved bed doesn't bother me so much as the small size. If I were to counter-sink this machine so that the bed were flush to a larger tables I might have problems with fabric bunching and gathering. I love the idea of having no bobbin, just a whole spool feed. While everyone else is at it you might as well put in an MP3 player ear phone jacks. The volume could automatically adjust to compensate for the machines noise level.

LILIANovember 24, 2008 12:37 PM

Can you advise when the machine will be out for sale? Any approximate idea of cost?. Thanks

AmyDecember 26, 2008 12:39 PM

I wonder how not having the flywheel available would work. Even on my embroidery-only machine I sometimes have to operate the flywheel manually. Is there some way to compensate for it?

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