Posted by Jeannie Choe | 6 Nov 2007
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Comments (9)
A poster in the city of Meunster's Planning Office shows the amount of space taken up by cars, a bus, and bicycles used to transport the same number of people.
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Comments
Cropping the image of the cars to make it look worse does nothing for the credibility of campaign. The image would be powerful enough without resorting to visual jiggery pokery
Hmmm - the car photo is significantly further zoomed in than the other two, exaggerating the (admittedly larger) amount of space the cars occupy!
The url just go to the pic, not the site who comes from.
OTOH, the cars are all packed in bumper-to-bumper. In real life, they have to spread themselves out or else they will crash into each other.
(Hard to say, this might be true for the bike picture also.)
It seems this is just in the office of their city planning department.
I would assume that a full campaign would at least warrant the purchase of a tripod so you could get the same shot each time. Still, thats a lot of organization for 3 inconsistent shots.
This is a misleading photo. Notice that the camera position is much higher in the bus and bicycle photos. For comparison, look at the size of the people in each picture. Also, you can see the roofs in the second two photos. This makes the bus and the bikes appear to be much smaller. I'm not sure why they did this, as they could have made a great point even if they hadn't cheated with the camera.
regardless of the cropping, which I'm admittedly curious as to why they did it, the bike and bus options take a fraction of the space of the the cars. Not to mention a whole lot more fuel..
Guys, give them a break. The photos would have been taken at different times, with time to organize the different modes of transport into and out of the street. There is bound to be some differences. The message comes across quite clearly anyways.
In De recreatieve stad (The Recreative City) published by the Ministry of Culture, Recreation and Social Work of the Netherlands in 1979, very similar photos appear at page 13.
This publication always makes me feel nostalgic. Just a couple of decades ago, city planning in the Netherlands wasn't as distorted by commercial project development as it is now.
In the hayday of Dutch planning, public spatial policy was used as a prescriptive frame for commercial project development. Nowadays commercial project developers prescribe what spatial policy has to be made in order to frame the public.