Posted by: hipstomp
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Comments (2)

Design solves another world-beating problem. The Eat Me Crunchy cereal bowl has an internal ledge the cereal rests on, keeping it somewhat separate from the milk trough and preventing it from getting too soggy, a problem that often ruins lives.
Shockingly, this is not an American invention, it's actually from the UK.
via oh gizmo
Troika
Paul Budnitz from Kidrobot
Jason Bruges
Donald Norman
Comments
what about cleaning? After a few uses the shelf is keeping your cereal out of the Botulism inducing bacteria too.
The shelf comes out to clean it. It is dishwasher safe too.