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FINALLY! A reality series about
Posted by Don Lehman | 29 Apr 2004  |  Comments (0)
FINALLY! A reality series about industrial designers! Tonight at 10pm EST, Discovery Channel will air it's pilot episode of "Launch: A Product is Born". The first subject is Robert Brunner's team at Pentagram designing a grill.

A description of the show: "Creativity, dedication and risk are behind even the simplest everyday object. Follow the painstaking process of a product's development, from conception and brainstorming, through design and prototypes, to its ultimate completion."

Eat your heart out American Idol!

Posted in Object Culture • Permalink Tweet This! | Digg This! | Save to del.icio.us | Submit to Reddit | Stumble It!
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