DESIGN MIAMI 2011
TOKYO DESIGN WEEK 2011
DUTCH DESIGN WEEK 2011
VIENNA DESIGN WEEK 2011
What initially drew our eye to the Nica bluetooth headset is the design of the docking solution: the disc-like earpiece attaches magnetically to the top of the Desk Dock, continuing its clean, cylindrical shape.
The company that produces it, Maverick Lifestyle Corporation, has a Modernist philosophy that re-examines "commonly held assumptions to make way for new - and better - ways of doing. Modernist objects tend to be clean, sleek, and highly efficient. Apparent simplicity often masks ingenious engineering."
The product designers have also paid careful attention to ergonomics, with a larger, open-air speaker (i.e. no ear canal insert) that's more comfortable to wear for prolonged periods, and a flat overall shape that fits neatly in a pocket. "The result is a less-geeky, iconic form, and also the most comfortable headset on the market," says Maverick CEO Craig Janik.
Previously available only online, Maverick will begin selling the Nica in stores this summer.
