Core77

Looks like LaCie is serious about pushing its new line of hard drives, designed by Sam Hecht; they've posted a Youtube interview with the designer, whose previous clients include Muji, Droog, and Panasonic, and even have it translated into French, Italian, Japanese, Spanish, German and Dutch. But while we applaud any effort to give industrial designers a voice, we will say the video looks as if it was edited by a housewife playing with iMovie for the first time. ("Honey, look! I can make the picture fade out!")

We would have embedded the video for you, but for some reason LaCie's disabled that feature.