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Posted by: Carl Alviani
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Comments (1)
We still love the iPhone, but it's good to see some sharp observers calling some of its advertising to task. This simple, clear video shows the ad side-by-side with the reality, plus some brief comments. And no, there is no iPhone on earth that works as quickly and smoothly as the one in those "Twice as Fast" ads, despite all the noise being made about how quick the thing is.
Conclusion: "I like Apple products, but I dislike being misled by deceptive advertising more."
via Good Experience and 37signals
London Design Festival 2008
Core77 visits NASA:
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UGLY:
Comments
Apple used a sped-up video because watching an ad like the video you posted would be bloody boring. They said the iPhone is twice as fast, and it is compared to other smart phones. They used a dedicated server for a mock-iPhone in their ad to be able to show you lots of iPhone features in a short amount of time. You can probably see that in EVERY similar type of ad. You're crying over spilled milk.