...And shot on a cell phone, no less. Not just any cell phone, but Nokia's N8 with the Zeiss lens and 12 megapixel chip. Entitled "Gulp," the short used an actual beach as a canvas and was a collaboration between the UK's Aardman Animations and Sand Sculpture Ice in conjunction with Nokia. The largest shot—presumably the titular gulp—zooms back to encompass 11,000 square feet of beach.
And of course, the attendant Making-of: