Brian Gulassa never lost his childlike sense of wonder and curiosity. It's a good thing too, since that same sense if wonder has allowed him to design toys for over 30 years at 50+ major companies. When he's not teaching in the Industrial Design department at California College of the Arts, Gulassa is the Chief Design Officer for ThoughtFull Toys, the company behind the award-winning line of modular cars, Modarri. Modari toy cars invite children to be apart of the design process by allowing them
Kickstarter has been all about inventive products and the stories behind them since day one. By now, we all know the basics of how the crowdfunding platform works—designer thinks of groundbreaking idea but needs funding, designer creates Kickstarter campaign to raise awareness and funding, designer either earns enough funding or
The much anticipated Pakt One travel bag's story is one of trial and error and successful multi-layer collaboration. Launched this morning on Indiegogo, the bag's story is filled with interesting advice for designers thinking about putting a professional crowdfunding campaign together—for a market overcrowded with product and made up of
Carly Ayres is a member of the Core77 family and a freelancer near and dear to our hearts—a self-described "specialized generalist" who's created work for clients like Google Creative Lab and Wallpaper* as well as being a regular contributor to Core77 with the beloved In the Details column. Given the 1-Hour Design Challenge prompt to design objects for freelancers, we thought Carly would be a great judge and could bring some significant insight into products that independent workers might actual
A roundup of Kickstarter projects currently crowdfunding for your viewing and spending pleasure. Go ahead, free your disposable income: WSC16 "Pensole" Edition PENSOLE Footwear Academy has just launched a multi-tiered Kickstarter campaign in order to establish free footwear design courses for 100% of their students. Yes, free. If you're into
Canadian inventor Ben Gulak conceived of the DTV shredder, the unusual vehicle you see here, while he was still a teenager. His motivation was practical: “It doesn’t make sense to have to buy an expensive snowmobile that you can ride for three months of the year and an ATV
A roundup of Kickstarter projects currently crowdfunding for your viewing (and spending!) pleasure. Go ahead, free your disposable income: Rollbe is a compact circular measuring tool that allows you to measure in straight lines and on curved surfaces by rolling the device from point to point. You do have
Over the past few weeks, we've been fielding questions from our Core77 audience for a favorite YouTube maker of ours, Ben Uyeda of HomeMade Modern. Founded in 2013, Uyeda has managed to build up a collection of videos showing anyone how to make simple yet elegant DIY projects. In the
As the world's most innovative companies take note of the strategic advantage brought by industrial designers to business, the Industrial Designers Society of America (IDSA) is declaring Design IS Business at its International Design Conference 2017 (#IDSA17Atlanta). Register now for the premier networking event—which is set for Aug. 16–19
A roundup of our favorite Kickstarter projects currently crowdfunding for your viewing (and spending!) pleasure. Go ahead, free your disposable income.
A roundup of our favorite Kickstarter projects currently crowdfunding for your viewing (and spending!) pleasure. This week's edition focuses on our favorite Kickstarter Gold campaigns. Improving and expanding on ideas from their own past campaigns, designers selected to create Kickstarter Gold projects are seasoned professionals ready to bring you exciting new takes on old fan favorites. Go ahead, set your disposable income free:
A roundup of our favorite Kickstarter projects currently crowdfunding for your viewing (and spending!) pleasure. Go ahead, free your disposable income
We get a lot of submissions from exciting Kickstarter campaigns in our inboxes here at Core77. And when I say a lot, I mean a lot. So many that we can't possibly feature them all—until now. Every couple weeks or so, we're going to pick our favorite Kickstarter projects currently
If you're not ready to be a full-blown designer/builder, there is a way you can ease yourself into the marketplace. Lately I've noticed a bunch of people are fabricating items to sell on Etsy that are not finished products, but complementary components. Some examples: Slovenia-based LeatherEU sells these handsome
Designers pride themselves on their execution. But the licensing model requires you to be willing to relinquish some control. There are enormous benefits — and self-employment is freeing.
For over a decade, the team behind PAX Labs has been steadily reimagining what it means to vape. Once a novelty confined to the fringes of smoking culture, vaporizing has emerged in recent years as a more refined experience for those who enjoy loose leaf pleasures and e-cigarettes mainstream
Just above the office of Tina Roth Eisenberg's startup Tattly is a haven for freelancers that bears no resemblance to the spiritless, sterile co-working spaces around the city. "There are a lot of very non-supportive and really sad co-working spaces", says Eisenberg, "now it's like everybody opens a co-working space
These days there are plenty of incubator programs promising an express ride for founders from fuzzy idea to the promised land of venture capital. But of the options, very few have targeted designers, recognizing the unique skill set that design practitioners bring to the world of entrepreneurship. In 2014, Google
Every now and then a product comes out where the sheer thrill of its existence is quickly replaced by a sense of horror that it took so long for something like it to come about in the first place. Such was the case with FLEX, a new kind of
What do you do when you come up with the idea of starting a business that transcends category and previous entrepreneurial norms? When it comes to going out on your own and starting your own business, the truth is there is no perfect science and it's almost always daunting—but when
We've seen a fair amount of design entrepreneurs' websites where the "About" section is longer than the "Product" section. These folks write endless paragraphs about the excellence of their product, what the brand communicates, their classic use of materials, their design innovations. Then you look at the product and it's
Industrial designers: Do you find it stings when non-designers invent a successful product that you should have thought of? Serge and Elena Karnegie identified a problem that everyone with running water has: Drains must be periodically cleared of hair or else they clog. If you've ever had to use
Here's a fascinating interview with The Sucklord, the NYC-based artist that cranks out modified and unlicensed action figures from his downtown studio. Whether it's Gay Empire Homotroopers, and AT-AT that looks like it's been through the South Bronx in the late '70s or a Sleestak in a business suit, the
While umbrellas are for rain in NYC, in Saudi Arabia's Mecca they provide respite from the blistering sun. Each year millions of Muslims visit Mecca for their haj pilgrimage, and after years of volunteering there, scientist Kamel Badawi has envisioned an object to serve the needs he's observed. First and
The world recently lost a pioneer in the design field, a business innovator, and a passionate advocate for better sex. Joani Blank, founder of Good Vibrations, the first women-centered and all-inclusive sex toy shop in America, died on Saturday August 6th, at the age of 79. Blank started the
Detroit recently went through a major rough patch, but its residents' hard work ethic hasn't gone anywhere. In preparation for IDSA Detroit later this week, here's a list of artists and entrepreneurs that are paving the way for a revitalized Detroit.
By now you're probably well aware that by 2020, 40% of the American workforce is expected to be freelance. In theory, this seems kind of cool—less people tied down to their desks, miserable in cubicles. With mantras such as "do what you love" and "follow your bliss," who wouldn't want
When it comes to protecting your creativity, my first piece of advice is to focus on working with companies that embrace independent product developers. I wrote about which industries and what kinds of companies are most likely to embrace you here. Step 1: Look for Red FlagsFor starters, make
In my last column, I introduced a few tenets of basic product licensing strategy. Namely, that it's unwise to spend too much time developing a concept before getting feedback if you want to do this for a living. To put it more bluntly, you will need to check your ego
One of the blogs I regularly read is Robin Wood's blog. Robin (whom I don't personally know) is a maker of wooden bowls and plates, made with a foot-powered lathe, and he is passionately interested in preserving traditional crafts in England. Not just the tools of the craft, but the
Companies are increasingly willing to look for new product ideas beyond their four walls. And why wouldn't they? Embracing open innovation is fiscally sound, not to mention rational: Creative people want to work for themselves. In the U.S. alone, contingent workers are predicted to exceed 40 percent of the workplace
The statement "Hardware is Hard" has become the go-to phrase for companies interested in producing physical tech products. And it's true—compared with the typical product cycles of an app, hardware requires much longer timelines, larger teams and way more up front investment to get something off the ground. Despite these
Lazer Tag Kit In the mid-80s, I had the fortune of working at the red-hot toy startup Worlds of Wonder in its design department. Worlds of Wonder brought Teddy Ruxpin, the animatronic storytelling teddy bear that became a bestseller, to market, as well as similarly innovative products like Lazer Tag.
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