It looks like Polaroid took a cue from humanizing-technology masters at Pixar with their commercial for the PoGo inkless portable photo printer, seen at the CES earlier this year. This is a challenging transition for Polaroid as they go digital, and while some people may be prepared to tolerate the sub-par picture quality in the spirit of disposable sticker-photo fun, they might want to pay more attention to product design itself. Part of Polaroid's cult-like appeal has been the camera artifacts themselves, the PoGo device lacks charisma with a generic housing that could easily be mistaken for any number of portable hard drives.
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