Industrial design consultancy Minoko designed this Kelvin Epos 300, a hi-tech film/photography light with a stark industrial aesthetic.
Created for LED technology company Rift Labs, the aluminum-bodied light is manufactured in Norway (where both companies are based) and offers "mind-blowing light accuracy and control" that the operator can dial in via the attached controller unit, or via app.
As for the striking aesthetic, the designers explain their choice:
"Kelvin is a brand new challenger in a challenging and demanding market, and it was important to create an identity for the products and the brand that stands out clearly from the competition. The design reflects the robust and solid construction required by heavy-handed use. At the same time, the simple but precise geometry reflects the precision inherent in Kelvin's quality light."
The Kelvin Epos 300 is expected to start shipping to the 'States this April; B&H is already taking pre-orders.
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