Live blogging is an art, and Alissa Walker at Unbeige has positively kicked the shit out of that art over this past weekend's Compostmodern Conference in San Francisco. Normally, we'd say that if you can't be there, "might want to check out the coverage at...." But in this case, even if you were there, we say "you must check out the coverage at Unbeige. Here's a choice passage to get you started: This is only the beginning. In fact, the name of this conference couldn't be more appropriate, as moderator Joel Makower pointed out in one of his excellent segues. "Compost"-ing is one of the most fundamental, simple (and fundamentally simple) ways to engage with this lifecycle concept that all designers are trying to bring to their work. But the "postmodern" part is just so perfect. This new model--the postmodern sustainability movement--just kicked in. Like, this week.
Earlier this week, IBM and others pledged to make their eco-patents public. When CES backlash hit a few weeks ago, the Greener Gadgets conference answered, and resoundingly: Now we hear CES wants to get involved with Greener Gadgets! And we can only imagine what kind of response will come from the already overwhelmingly positive reaction to the new Designers Accord.
This isn't "thinking about sustainability," this isn't "being environmentally-responsible," this isn't "adopting eco-friendly policies." This is now, officially, simply, your job. Maybe it's like the design world's version of the screenwriters' strike: What if all of you refused to work with clients who didn't get it, and yanked your business from vendors who didn't get it, and only collaborated with other designers who got it? How long would it take?
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