CAMPANA BROTHERS: CONCEPTS
NY DESIGN WEEK 2013 - WANTED DESIGN
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Information Design Manager
McMaster-Carr Supply Co.
Elmhurst, Illinois
For more than 100 years, the McMaster-Carr catalog has been our greatest marketing tool, designed to captivate a broad base of customers. Visual aesthetics and layout design are critical elements to showcasing over 490,000 products. The information design manager is responsible for setting the visual direction and adhering to presentation elements of both print and web catalog publication. The position requires the ability to distill complex topics and concepts into something straightforward so that non-experts can quickly understand tradeoffs between our products. The information design manager helps transform ideas using words, diagrams, tables, images, type and sequencing to structure messages so that they tell a story effectively.
Comments
Nice. Having a "design" job in manufacturing, I've oft noted that parts & supply websites have a huge opportunity to do something really great. The websites are geared towards engineers at best, and presenting meaningful information (pictures) to the average bro is abysmal across the board, though it's slowly getting better. Do us proud, future Information Design Manager for McMaster-Carr. Do us proud.