In a nutshell, it's very light, thin as a gingersnap, sports a multi-touch trackpad and improved MagSafe connector, and unsurprisingly, has garnered a boatload of attention in just two days since its debut at Macworld. The consensus points to agreement on foxy looks, wow factor, and satisfactory portability, but disappointment with the enclosed battery, limited ports, absence of CD/DVD drive, and overall impracticality for everyday work use. Wired, Gizmodo, and the New York Times, (yeah, yeah along with the rest of the bloggiverse), have said their piece, surely with additional pieces to come. On the sidelines, Bruce Nussbaum forgoes hype for TV and the bigger picture and Greenpeace is sooo not impressed.
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To all those critics who are designers you should be hounding all the companies who are constantly delivering mediocre compromised designs to customers, you should be criticising their design and development philosophies, target there CEO and board of directors and put them in the firing line, make them earn there millions of dollars by taking risks in product design and development, not by cutting cost's by removing research and innovation from the budget
And then you know what happens is that these products that they were bagging actually do really well or better than they expected and they are left blank faced scratching there heads as to why.
And further more who really cares if this thing takes off? yes Apple would like it to sell, but that's not the game Apple plays is it. They are in the business of creating an eco system of products to deliver their own unique experience (which no one else has been able to recreate or improve upon) and to do that they need to push the boundaries of what everyone thinks is feasible, you can't innovate and create excitement by listening to critics about what they think is right or wrong. You need to make a decision aim high or don't even bother, how do you learn without making mistakes, how do you learn if you are too scared to jump? Look at the PC industry and Microsoft for that matter, why do you think they are creating all these interesting new designs and experiences, it's because it took someone like Apple and Nintendo to show the world that hey, you need to bring something interesting to this arena or your going to sink!
To all those critics who are designers you should be hounding all the companies who are constantly hand out mediocre compromised designs to customers, you should be critising their design and development philosophies, target there CEO and board of directors and put them in the firing line, make them earn there millions of dollars by taking risks in product design and development, not by cutting cost's by removing research and innovation from the budget.